Local Scottish news brands reach 95 per cent of all adults
New industry data shows 4.4 million Scots over 15 engage with a local news brand at least one a month,…
Audience data
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Virtually every Scottish adult reads local media, new research reveals
New readership data has revealed virtually every adult in Scotland reads a local Scottish news title at least once a… -
JICREG True Local: Mobile Doubles Local Media Audiences
Mobile boosts local media’s audiences by 94 per cent, with the industry now reaching 40.6 million adults a month…